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Eric Baldwin Eric is a communications and PR specialist for the architecture & design industry. Featured in ArchDaily, Archinect, Architizer, and more.

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How to Establish Content Goals For Your AEC Firm

The best content plans seamlessly integrate with a company’s marketing strategies. In the architecture, engineering and construction (AEC) industries, the content creation […]

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Brand Building: How To Create More Engaging Project Pages

Author / Eric Baldwin

/ Marketing

Brands are built through powerful, authentic stories. Whether you’re a designer or manufacturer in the AEC industry, investing in quality content drives […]

Owned Media: 10 Ways to Build Your AEC Blog

Author / Eric Baldwin

/ Marketing

Great content speaks for itself, but only when it’s shared. Creating high-quality content keeps brands top-of-mind and relevant with clients, but also […]

AEC Ethics: Marketing, Advertising and the Changing Tide

Author / Eric Baldwin

/ Marketing

Design and manufacturing are built on relationships. These connections are built over time, and in turn, shape how we practice. Across the […]

Building Identity: How Social Media Is Reshaping Design and Storytelling

Author / Eric Baldwin

/ Branding

Social media has dramatically transformed what we create and produce, but also how spatial experiences and culture are designed. Each day, we […]

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Articles by Eric Baldwin Eric is a communications and PR specialist for the architecture & design industry. Featured in ArchDaily, Archinect, Architizer, and more.

Articles by
Eric Baldwin Eric is a communications and PR specialist for the architecture & design industry. Featured in ArchDaily, Archinect, Architizer, and more.