Every agency eventually reaches a point where a project needs written copy, whether it’s a marketing, design, or AEC firm. Copy is the driving force behind the communication strategy in everything from social media campaigns, to email, to website copy. The quality of content an AEC writing team creates helps a firm gain new clients and better RFP responses. But you don’t need to be a professional writer to create good copy, thanks to several helpful writing tools available online. If you or a member of your team is keen to level up their AEC writing skills, we urge you to check out the following apps available across various devices.
OmmWriter to Help You Focus
OmmWriter is a digital writing environment that helps you eliminate distractions so you can keep your attention purely on your writing. The distraction-free platform allows you to choose a variety of serene and white noise backgrounds designed for calm and stillness to help you focus. No more tabs, pop-ups, or notifications to distract you in the background- OmmWriter is a full-screen app that makes your AEC writing front-and-center. OmmWriter is available as a web and downloadable desktop application for Mac, PC, and iPad.
Portent Idea Generator For Catchy Titles
Good writing is not always about proper spelling and grammar. Sometimes we need a bit of help with generating catchy titles or interesting new ideas. Portent Idea Generator helps writers get past creative blocks and rethink phrases & article inspirations. Simply plug your subject into the generator, and it will automatically create new concepts and title phrases. While the titles can sometimes be a bit clickbaity, for writers who are stuck on coming up with a concept or title, this web application will be a godsend.
Miro for Productive Brainstorm Sessions
Miro is a freemium online collaborative whiteboard platform that enables distributed teams to work effectively together. If your company has recently switched from office to remote work, Miro brings lightweight tools to boost engagement and creativity in meetings. Complete with digital post-it notes- It’s the perfect tool for brainstorming sessions. By connecting Google and Miro, you can unlock new ways for your teams to collaborate visually from anywhere. Write, sketch, pop in images, draw arrows- the tool itself is very intuitive and robust in terms of features available and comes with a ton of templates to get you started. You can get Miro a desktop application for Mac and PC, as well as a web application- but be aware that the free version only allows you to have access to up to 3 boards at a time- so if you like it- you might want to opt for the paid version.
Use Grammarly to Improve Your AEC Writing All-around
Grammarly is an amazing chrome extension and web application that serves as a real-time spelling and grammar check. It integrates with any writing window online, including your Gmail account, for proofreading your emails. The Grammarly algorithm catches errors like mistaken words, spelling mistakes, and more. It also uses conversational approaches and explains why the suggested changes were made so you can learn as you go. One of the most exciting aspects of Grammarly beyond this is its ability to catch tone- something that comes in super handy if you’re prone to writing temperamental emails. If you want to improve your AEC writing skills, this is one of the best, most nuanced tools you can install on your web browser.
Hemingway Editor
If Shakespeare were alive today, he would love this writing tool. Hemingway Editor is primarily focused on your prose, syntax, and other nuanced aspects of writing that he probably would have obsessed over. This nifty little writing studio helps writers tighten up their prose, functioning as a real-time editor looking over your copy. Hemingway Editor checks for syntax errors and readability and guides you to write with proper tense, tone, and voice- and, similar to Grammarly- gives you feedback as to how your copy is coming across to readers. If you don’t have a skilled editor to help you look over your work- this is the next best thing to help you improve your AEC writing.
As you can see, new and innovative writing tools are coming out every day to help writers improve their skills. Even if you’re new to copywriting, you can at least make sure your spelling, grammar, and tone are correct using tools like Grammarly and Hemingway Editor. Other tools like Miro and Portent Idea Generator can help you brainstorm and generate ideas and catchy titles. And if you are prone to distractions, Ommwriter enables you to clear the space to focus on the task at hand.
While writing is easily improved with practice, it doesn’t come naturally to everyone. If your firm is hitting a wall with copywriting and content creation on a new project, it’s time to contact a professional. A digital marketing agency with an awesome content writing team, like Bizop Media, can help you with your AEC writing and marketing needs.
To get started, send us a message today.